What is a website ad revenue?
This website ad revenue calculator estimates display-ad revenue from the number of monthly pageviews, ad placements per page, the percentage of ad requests filled and average revenue per thousand filled impressions (CPM). Real revenue varies with geography, device mix, seasonality, viewability, invalid traffic, ad formats and network deductions. Treat the result as a scenario, not an earnings promise.
Formula and calculation method
Filled ad impressions = pageviews × ads per page × fill rate. Estimated revenue = filled impressions ÷ 1,000 × CPM.
The result is only as reliable as the inputs and assumptions. This tool is educational and does not replace professional financial, medical, legal or academic advice.
How to use this calculator
- Enter the values requested in the calculator.
- Review the result panel; it updates when an input changes.
- Change one assumption at a time to compare scenarios.
- Check the formula and limitations before acting on the estimate.
Frequently asked questions
Is this website ad revenue calculator free?
Yes. You can use this calculator in your browser without creating an account.
How accurate is the result?
It applies the displayed formula to the values you provide. Real-world outcomes can differ because of fees, changing rates, individual circumstances or rules not represented in this estimate.
Are my inputs stored?
No. The calculation runs locally in your browser and the values are not submitted to FastSEOHub.